Please use this identifier to cite or link to this item:
https://thuvienso.dau.edu.vn/handle/DHKTDN/6184Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.date.accessioned | 2014-11-05T09:34:47Z | - |
| dc.date.available | 2014-11-05T09:34:47Z | - |
| dc.date.issued | 2006 | - |
| dc.identifier.uri | https://thuvienso.dau.edu.vn/handle/DHKTDN/6184 | - |
| dc.description.abstract | Introducing competitive positioning; Brand strategic Distribution channels; Pricing; Sales process; Marketing campaigns; Marketing plan and budget; Naming; Corporate identity; Customer relationship management,... | vi |
| dc.language.iso | en | vi |
| dc.publisher | Moderandi Inc. | vi |
| dc.subject | Strategic management | vi |
| dc.title | Strategic marketing process | vi |
| dc.type | Book | vi |
| Appears in Collections: | Ngoại Văn | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic marketing process.pdf Restricted Access | 3.29 MB | Adobe PDF |  View/Open Request a copy |
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